Digital marketing is evolving every day. The future of pay-per-click (PPC) advertising remains bright. This strategy has always been a trusted go-to for digital marketers and the advertising industry. Every …
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AI INSIGHTS
AI & Deepfakes in Advertising: The Good, The Bad & The Ugly
by Yuvika Aroraby Yuvika AroraDo you remember the last time an advertisement made you think, “Wow! That is an interesting idea!”? It is likely that idea was a result of Artificial Intelligence. AI and …
From Budget Airline to Social Media Superstar Regarding viral marketing, airlines aren’t usually the first brands that come to mind. However, Ryanair has defied the …
by Yuvika Arora